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20 of the Best Social Media Apps for Marketers in 2020

Details: The right social media apps will save you time, help you create better content, and connect with the right audience. Here, we list the best apps and most essential tools so you can do your job more effectively and efficiently.

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Messenger Apps for Business: How to Use Chat for Marketing

Details: Messaging apps are also sometimes called chat apps. WhatsApp, Facebook Messenger, and WeChat are among the most popular messenger apps. These apps are essentially a newer form of texting that uses the app’s interface and the internet to send the message, rather than traditional SMS services.

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14 Great Apps and Tools for Social Marketers on the Go

Details: The right combination of apps will make your life a lot easier and won’t force you to be tethered to your desk. That’s why we’ve compiled a list of some of our favorite mobile tools for doing social on the go. If you’re looking for a list of the best social media apps, we’ve got you covered on that front too.

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24 of the Best Facebook Page Apps to Give Your Business a

Details: Facebook page apps can help your brand stand out in an increasingly crowded arena. There are more than 80 million small- and medium-sized business pages on the platform, a figure that’s increased 23 percent year-over-year.. As the adage goes, there’s an app for just about everything these days, and that’s true when it comes to Facebook pages apps, too.

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Social Media Marketing & Management Dashboard - Hootsuite

Details: The best Instagrammers know how to artfully plan posts that create a gorgeous Instagram grid layout on their profile.

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How to Use Nextdoor for Business: The Complete Guide

Details: What is Nextdoor? Nextdoor bills itself as “The neighborhood hub for trusted connections and the exchange of helpful information, goods, and services.” To promote trust, Nextdoor requires new users to prove where they live when they sign up. This can be done by phone or postcard.. The Nextdoor app is now used in more than 260,000 neighbourhoods in 11 countries worldwide, including the

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Social Media in 2020: 11 Data-Backed Predictions - Social

Details: Messaging apps. Facebook predicts that by 2020, 80 percent of smartphone users are projected to be using a mobile messaging app. Customer service is one of the most obvious use cases. But many local businesses are using messaging apps as their primary customer communication hub.

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15 of the Best Social Media Monitoring Tools to Save You Time

Details: 5. Reddit search. With its 330 million average monthly active users and 14 billion average views per month, Reddit is a social site you can’t ignore.. Reddit Keyword Monitor Pro allows you to to monitor the site that bills itself as “the front page of the internet” for relevant keywords and phrases.

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100+ Social Media Demographics that Matter to Marketers in

Details: TikTok is one of the most downloaded apps in more than 40 different countries. It’s available in over 150 different markets and in 75 languages. TikTok’s leading market in the world, based on iOS revenue, is the USA. Israel has the fast-growing iOS TikTok market.

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Free Social Media Icons (The Ones You're Actually Allowed

Details: Where to source social media icons Facebook. Download the full suite of icons. Key brand guidelines:. Only use the icon in Facebook blue or reversed white and blue. Revert to black and white if facing color limitations.

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The History of Social Media: 29+ Key Moments

Details: 14. Grindr revolutionizes the hookup (2009) Tinder comes to mind as the app that changed online dating culture when it appeared in 2012. But Grindr, on the scene in 2009, was the first geosocial networking app for dating geared towards gay and bisexual men, helping them meet other men nearby.For better or worse, it revolutionized hookup culture for gay men, and paved the way for many others

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8 Important Social Media Integration Strategies to

Details: Social media integration gives your audience more ways to engage and interact with your brand. You’re creating more opportunities for them to share your content and promote your products/services for you.

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15 Instagram Stories Apps to Help You Create Thumb

Details: 15 Instagram Story apps marketers should know 1. Spark AR Studio. What to use it for: Though filters have been around since 2017, we are in the midst of filtermania—and with the release of the Facebook-owned Spark AR Studio, you don’t need to be a coder to create your own interactive augmented reality experience. Whether you’re creating a virtual makeover filter for your cosmetics brand

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19 of the Best Instagram Apps to Take Your Posts to the

Details: Instagram apps for photo editing 1. VSCO (iOS and Android)Why you should try it: Source: VSCO on Apple Store VSCO is one of the original and most popular photo-editing apps. In fact, it’s so popular that more than 200 million Instagram posts feature the #VSCO hashtag.

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How to Use Social Media in Healthcare: A Guide for Health

Details: There are many ways to use social media in healthcare, including promoting awareness, encouraging patient engagement, and sharing accurate health messaging.

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WhatsApp Marketing for Business: A Guide for Getting Started

Details: If your customers and prospects are young, they’re more likely to be comfortable using messaging apps for their day-to-day communication. A study by Pew Research Center shows that 42 percent of smartphone owners between 18 and 29 years old use messaging apps like WhatsApp, compared with only 19 percent of smartphone owners who are 50 or older.

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15 Tools for Creating Quick and Beautiful Social Media Images

Details: The same as the previous two apps above. Why use it. It’s got a cute name. And… It has a set of graphics different from Infogram and Piktochart. Good to have options for your visuals. 9. Venngage What is it . An online web app to design graphics for projects from social media graphics to presentations to reports and more. Why use it

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Social Media in Government: Benefits, Challenges, and How

Details: Social media in government is a game changer. After all, not many things have changed the way the public interacts with governments more than social media.

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A Social Video Toolkit to Save You Time and Money

Details: 8 social media video apps for marketers 1. Animoto. The promise: “Turn your photos and video clips into video slideshows, quickly and easily.” The price: Professional plans start at $26/month; 14-day free trial. Animoto allows you to simply choose a pre-built storyboard and start adding photos and video clips.

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13 Social Networks That are a Big Deal in Non-English

Details: 13 major social networks in non-English speaking regions 1. WeChat. China’s most popular messaging app, WeChat (known in China as Weixin), has evolved way beyond simple social networking. Its over 1.1 billion users can use the app for instant messaging, voice and video calling, or making purchases with WeChat Pay.WeChat and the Chinese government are also rolling out a feature to use the app

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What it Takes to Create a Great Social Video: A 10-Step Guide

Details: 1. Repurpose top-performing content. Creating high quality social videos isn’t cheap. That’s why we use our top-performing blog content as a jumping off point for our videos.

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How to Use Snapchat: A Guide for Beginners

Details: Snapchat features and terminology. Each social network seems to have its own language. Let’s take a look at the key Snapchat terminology you need to know to understand how to use Snapchat for business.. Snap: A Snap is a picture or video you send through the app to one or more of your friends.A video snap can be a maximum of 10 seconds long.

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10 Types of Social Media and How Each Can Benefit Your

Details: 4. Bookmarking and content curation networks. Examples: Pinterest, Flipboard Why people use these networks: To discover, save, share, and discuss new and trending content and media. How they can benefit your business: These networks can be highly effective for driving brand awareness, customer engagement, and website traffic. Bookmarking and content curation networks help people discover, save

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32 Instagram Tools Marketers Should Use in 2020

Details: From scheduling platforms to editing apps, these are the best Instagram tools to help you grow your brand. Instagram tools for automation 1. Hootsuite. Hootsuite’s scheduling tools take the fuss out of posting on Instagram. Images, videos, and Stories can be posted directly from Hootsuite’s dashboard on desktop or mobile.

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Facebook Messenger: The Complete Guide for Business

Details: Facebook Messenger is one of the most important messaging apps brands use to connect with customers worldwide. Every month, businesses exchange more than 20 billion messages with people on Messenger.. Messaging is now a preferred way to talk to a business when it comes to customer service.

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25 Resources for Free Stock Photos in 2019

Details: 25 resources for free stock photos. Every image site in the list below falls under Creative Commons. That means you can use them and don’t need to worry about getting sued.

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Social Media Trends: 5 Important Things to Watch for in 2021

Details: Those engaging short social videos create brand loyalty. But they can also drive sales. TikTok is experimenting with in-app purchases. And Taobao, China’s largest eCommerce platform, features short videos on 42% of product pages.. Live streaming events are another great way for brands, experts, influencers, and customers to connect. In China, a Tommy Hilfiger livestream event attracted 14

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The 6 Best Instagram Analytics Tools (And Metrics You Need

Details: For context, over the last few years Instagram has been cracking down on parasitic, illegitimate third-party apps. As of June 2020, the old API that allowed creepy spy apps is officially gone. For most social media pros, this is good news: the analytics tools out there are now much more trustworthy, and have had to adapt to the new, privacy

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I Tried Instagram Automation (So You Don’t Have To): An

Details: Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear.

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5 Free Lightroom Instagram Presets (and How to Use Them)

Details: These free, professionally-designed Instagram presets will instantly boost the look of your photos and help you stand out in your customers' feeds.

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Generation Z: Everything Social Marketers Need to Know

Details: Today's teenagers are tomorrow’s trendsetters. Here’s what marketers should know if they want to reach Generation Z on social media.

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20 Creative Instagram Story Ideas to Engage Your Followers

Details: Your brand’s Instagram Story is the perfect place to engage followers, promote new products, and increase your brand’s awareness. After all, more than 500 million users watch Instagram Stories daily. So if you’re not using the feature as part of your social media strategy, you’re potentially leaving a lot of money on the table.

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Snapchat Analytics: How to Measure Your Brand’s Efforts on

Details: How to use Snapchat Insights. Knowing how your Snapchat campaign is performing is crucial to any social media strategy.Luckily, with the Snapchat analytics tool, you’ll be able to determine the return on investment of the platform more easily than ever.. Note: Snapchat Insights is currently only offered to influencers and brands who are verified or have a large following.

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Social Media Advertising 101: How to Get the Most Out of

Details: Outstream ads might run in web banners, or within apps as interstitials or in-feed content. Pro tip: Outstream ads begin playing with the audio muted, so make sure your visuals can stand alone. Masthead ads. This format really makes a splash, and is a great option for drumming up some publicity for a new product or service.

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15 Clever Ways to Get More Snapchat Friends

Details: Apps like Breeze and PollsGo can be used to create engaging quizzes and polls. Pick up more Snapchat Story tricks here. Here’s an example of a recent story from the NBA’s official Snapchat account. Rather than just Snap a play-by-play of Lakers playing the Cavaliers, they created a narrative around LeBron James’ return to his former turf.

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How to Use LinkedIn for Business: A Step-by-Step Guide for

Details: More than 30 million companies use LinkedIn for business. Not just because it’s the preeminent social network for recruiting and hiring top talent. With more than 690 million members, more and more brands are using LinkedIn marketing to network, connect, and sell.. There are LinkedIn marketing tools available for every business size and type, from small to large and B2B to B2C.

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How to Conduct a Social Media Audit (Includes Free Template)

Details: What is a social media audit? “Audit” can be a scary word. But in this case, it doesn’t have anything to do with the tax authorities. Instead, it simply means compiling key information about each of your social media accounts, all in one place.

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23 Smart Ways to Promote Your YouTube Channel

Details: Bonus: Download the free 30-day plan to grow your YouTube following fast, a daily workbook of challenges that will help you kickstart your Youtube channel growth and track your success. Get real results after one month.

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7 Winning Instagram Contest Ideas (And How to Run Your Own)

Details: An Instagram contest is a great way to draw attention to your brand on the platform that has more than one billion users.Contests and giveaways will help boost engagement and get your content noticed by the Instagram algorithm.. Before you dive into your first Instagram contest, though, there are a few things you need to know—from how to stay on the right side of the rules to how to get the

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How the Instagram Algorithm Works in 2020 (And How to Work

Details: In reality, the Instagram algorithm is what decides which posts people see every time they open their feed. Below, we’d like to set the record straight on how it works, so you can make sure your content stands the best chance possible of getting seen during the 27 minutes per day people spend on Instagram. (In 2019, anyway.

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Social Media Security Tips and Tools to Mitigate Risks

Details: Using social network apps makes it easy to access social media accounts with just one tap. That’s great as long as your phone stays in your own hands. But if your phone, or an employee’s phone, is lost or stolen, one-tap access makes it easy for a thief to access social accounts.

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The Best Time to Post on Instagram in 2020 (and the Worst)

Details: When is the best time to post on Instagram? One easy way to find out when your followers are online and most likely to engage with your content is by digging into your Instagram analytics.. But it’s also helpful to find out what times work for other brands in your industry, especially if you’re starting from scratch.

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How to Use Instagram for Business: A Simple 6-Step Guide

Details: Mobile photo editing apps like VSCOcam or Enhance provide additional filters or editing options to help you find your unique style. You can import photos that you edit or filter elsewhere into Instagram to post them on your feed. Tell great stories with Instagram Stories

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44 Instagram Statistics That Matter to Marketers in 2021

Details: 2020 was a year of new developments at Instagram, with some interesting new Instagram statistics emerging along the way. Now much more than a photo-sharing platform, Instagram has launched a ton of features to help businesses market and sell directly from the app.

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How to Bulk Schedule Social Media Posts (Up to 350!) and

Details: Step 1: Download bulk composer file. Reminder: Hootsuite’s bulk composer tool lets you schedule 350 posts at a time. You can post all 350 on one social media platform, or even have 50 posts across seven different platforms!

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Want to Buy Instagram Followers? Here's What Happens When

Details: Now that Instagram’s eradicated third-party apps, the process for buying followers is more streamlined. No need to download an app and hand over your account details. This makes things easy for those who insist on buying fake followers, given that I nstagram monitors any user accounts that consort with creepy third-party apps, and has

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How to Advertise on Instagram: A 5-Step Guide to Using

Details: Source: Facebook for Business You can use your regular Instagram photo and video ads in Explore by choosing Explore as an extra placement. IGTV ads. Instagram recently announced that it will be offering advertising in IGTV. As this is a brand-new development, details of how IGTV ads will work are now yet clear, but video creators will receive 55% of the ad revenue.

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25 YouTube Statistics that May Surprise You: 2021 Edition

Details: YouTube user statistics 1. YouTube has more than 2 billion logged-in monthly users. That’s not quite as large an audience as Facebook’s 2.74 billion monthly active users. But keep in mind that it’s possible to watch YouTube content without ever creating an account, so the “logged-in monthly users” number likely underreports the actual number of people watching YouTube content each month.

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How to use Google Analytics to Track Social Media Success

Details: Step 3: Set up analytics tag with Google Tag manager. Now it’s time to merge Google Tag Manager with Google Analytics. Go to your Google Tag Manager dashboard and click on the “Add a new tag” button.. From here you’ll be able to create a new website tag on this page:

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